ENTERPRISE
Product Listing page - SHOPIFY
Enterprise wireframes formed the UX foundation of the multi-brand design system. Consumer-centered and research-informed, these performance-driven frameworks delivered intuitive, high-engagement experiences at scale—driving clarity, confidence, and conversion across brand sites while establishing a unified foundation for enterprise-wide efficiency and scalable growth.
ENTERPRISE PLP
These Product Listing Page wireframes for Shopify established a mobile-first foundation for all catergories—shaped by user research, Baymard standards, and UX best practices.
Designed for mobile-first, the experience streamlined navigation, filtering, and product discovery—driving engagement and conversion across categories.
PLP VARIANTS & STATES
PLP Research support
Design decisions were thoroughly documented to articulate the rationale behind each wireframe choice, clearly specifying each user research study, Baymard standard, and established UX best practices referenced.
BRANDED PLP MOCK UPS
TOM FORD BEAUTY
ORIGINS
MAC COSMETICS
LA MER
BOBBI BROWN